Celebrity character

Big Brother on its way soon... this year without the Carphone Warehouse celebrity character Mowbli.

Thinking about animation characters becoming 'stars' - moving beyond the screen and becoming 'other':

“Bugs had transcended his status as a cartoon character, and in doing so, made invisible both his author and the production process that created him.”
(Wells, 2002: 157)

The female ND students really like Mowbli. They think he's really cute and funny - they can recite all the scenarios of his appearances in TV ads.